Google click through rates – the importance of 1st page ranking
Google published data over 12 months ago containing information on the click through rates from 36 million search queries. Everyone knows the importance of the top positions in Google but the data emphasises how you really DO need to be at the top of the SERP’s.
Below are the positions within google and the clickthrough rates
#1. 42.3% [...]
Improve your SERP with an SEO copywriter
There are many factors which determine good search engine ranking for your coporate website. Link building is probably the most influential aspect of off-page SEO, and due to the manual, time consuming nature of the task is often the most expensive.
Of the on-page SEO techniques, the content of the meta tags on your website should [...]